outdoor awareness display project- melissa morreale
The easiest way to get a point across, or spread a message with millennials is through social media. According to the Huffington Post, millennials want to have experiences that they can post about on social media and share with their friends. When they post photos of the outdoor adventures, they feel like they get rewarded with likes or comments. In the process, millennials are also motivating their friends and peers to get outside and take cool photos to share.
Millennials are getting inspired to go outdoors is through competitions and interactive activities on social media. Joseph Gordon Levitt is an example of this. He uses his fame to promote a collaboration between the Hit Record and the National Park Organization to encourage millennial artists to visit their nearest national park and use their creativity to make art in whichever choice of media they decided to use whether it be painting, poetry, or even filmography. Interactive activities such as these are good ways to get millennials involved because it interests them and allows them to be creative. Millennials also like to win so when challenges and competitions are in progress, they are motivated to participate and competitions are proven to increase outdoor activity according to the Outdoor Industry Association.
2. “Look deep into nature, and then you will understand everything better.” –Albert Einstein
3. One of my favorite places to go is an outdoor art museum in Philadelphia, PA called Philadelphia’s Magic Gardens, it is a art museum showcasing multiple artists works outdoors in a huge collage. All of their work is made up of things you could find anywhere and it is turned in to a beautiful collective art piece that is displayed out side which makes it even more enjoyable.
4. We are in an area where there are so many great things that we can do outside. Wether someone wants to go hiking, rock climbing, kayaking, or zip lining, it is all available in the Arlington/ DC area.
websites used: http://www.huffingtonpost.co.uk/sam-lewishargreave/millennials-only-want-exp_b_11429578.html