Choose 3 logos from Logo Lounge that you find most effective for what they represent and explain why:
The first logo I chose was the Monocrest, Gearbox Valor+Forge logo. It exudes a strict and forceful feel with its straight lines and eagle. It hints at traditional US military logos will still being innovative. The eye is taken through the banner then throughout the design. It is very well done and unique.
The second logo I chose was the Hand Type SF Vinters Market logo. The hand type element alone is unique but the extravagant line design is what truly enraptures the viewer. It is beautifully done and easy to to read. It also provides movement through the logo.
The third logo I chose was the Trans Menagerie Alex Stanciu logo. The colors are eye catching and has a unique abstract look to it. The shapes within the logo add movement and is beautiful overall.
Choose 3 logos from AIGA Design Archives that you find most effective for what they represent and explain why:
This logo is effective because the design incorporates the company name in the image. It is playful and a very clever design. It has great use of negative space and is not too busy. The viewer an easily see what is trying to be said.
This logo incorporates a design that incorporates an arrow between the E and X that hints at the company’s fast paced deliveries. The colors and font are bold and speak loudly to the viewer as well. The give of a strong feeling or reliability.
This logo is effective because it creates a merge of a hand and a fish. It is a fun design because it uses a hand drawn look. It has a great use of negative space with the black that makes it look like it has depth to it.